Lucie Broto

Co-founder, Melba

Lucie Broto (she/her) is the co-founder of Melba. She is on a mission to help couples reinvent their intimacy through playful, immersive guided experiences.

Lucie is a sexual wellness entrepreneur entrepreneur passionate about digital health and creating innovative, impactful consumer tools. After 7 years as CMO at Withings, a pioneer in connected health, she co-founded Melba with Vincent Bucaille to address an essential yet overlooked pillar of well-being: intimacy. Melba is a playful, audio-guided app that helps couples care for their sexual wellness through gamified and creative experiences.

Lucie is based in Paris, France.

Key Info

  • Higher Education

    • Master of Management Science | HEC Paris

    • Bachelor of Philosophy | Sorbonne University

    • Consumer Mobile Apps

    • Sexual Wellness Marketing

    • Immersive Podcast production

Contact Lucie